About Us
BLUE OF RIO
Where Every Dress Feels Like a Vacation
Welcome to BLEU DE RIO , an elegant tropical fashion brand designed for women who love travel, sunshine, and timeless silhouettes. Our resort dresses and pieces are designed to evoke the spirit of holidays, the freedom of summer, and the natural elegance of sun-drenched destinations.
Inspired by the luminous shores of Rio de Janeiro , BLEU DE RIO captures the beauty of the seaside, the sweetness of summer nights and the charm of an effortless style.
The elegance of the resort, every day
At BLEU DE RIO , each piece is designed as an escape. Our collections combine chic minimalism and a tropical spirit through fluid cuts, breathable fabrics, and sun-drenched colors.
Long dresses, airy silhouettes, light and comfortable fabrics — each creation is designed to enhance the body, accompany your movements and offer you a feeling of absolute freedom, from morning to night.
Pieces designed to travel with you
Whether it's for:
- a white sand beach
- a luxury resort
- a destination wedding
- an evening at sunset
- or simply a desire to escape
BLEU DE RIO offers versatile dresses that are easy to wear and accessorize, ideal for all your summer destinations.
More than a dress, a feeling
Wearing BLEU DE RIO is to feel:
- the heat of the sun on the skin
- the sea breeze
- the sweetness of a suspended moment
It is an alliance of understated luxury, simplicity and freedom , designed to last well beyond the trip.
Discover the collection
Explore our selection of summer dresses, holiday outfits, and resort pieces designed for effortless, timeless elegance. Each style invites you to slow down, escape, and celebrate life's most beautiful moments.
BLEU DE RIO is aimed at the modern, sunny and elegant woman — the one who follows the sun and knows that style should be as pleasant to wear as it is to look at.
